“Which name is easier to say out loud?”
95% interval 32%–58%
95% interval 42%–68%
The leader's interval still crosses 50%, so this sample can't separate the two.
Northwind
Tidemark
Reason tags are optional, so these add up to less than the total vote count.
Reading the comments…
I spelled Tidemark right first try. Northwind I typed as Northwing.
Northwind sounds older and more established, which is what fintech wants.
Tidemark has a meaning that fits — a high-water line. Northwind is just weather.
Two versions, one question, and people who have no reason to be polite about it.
B is ahead at 55% of 56 boops, but the 95% interval (42%–68%) still includes 50%. This is a lean, not a result.
Themes
Easier to understand
Tagged 11 times — 20% of everyone who answered.
More trustworthy
Tagged 10 times — 18% of everyone who answered.
More premium
Tagged 9 times — 16% of everyone who answered.
Built from the counts alone. Add an OPENAI_API_KEY to have written comments grouped into themes.